Advertising Information


Printing Tip: Get The Right Color You Want


I think the most commonly miscalculated element in any printing job is the color. It looks great in your screen and even when you print your file from your laser printer. But after you sent your printing job to the shop and you get your print materials back, lo and behold!

Get Noticed by Using Custom Banners for Promotion


In this world, maintaining a unique identity is getting tougher as time passes. Everyone has an online profile, everyone wears the same type of clothes, and everyone possesses the same kind of goods and unless things are customized one stands to lose their identity in this crowd. So, whether it is about possessing things, about dressing up or about advertising about goods or services you need to do things in a different way to get noticed and be counted by one and all.

A 2008 Calendar For The Coming Year


Special occasions, birthdays, anniversaries, schedules, seasons, and even deadlines

3 Ways To Generate Web Traffic Thru Postcards


With so many sites found in the vast world of the Internet, it is no surprise that many business owners resort to using other tactics to regularly promote their websites. But as most new marketing techniques go, they tend to work for a while but quickly fade away to oblivion.

The Sin of Arrogant Advertising


Is advertising an art or a science? In fact, it is both; however, the science is often sacrificed in the drive for "creativity". Tested Advertising Methods, a classic treatise on the subject, rigorously explodes many cherished myths.

Catalog Printing Q & A


Here are some of the things you need to ask, as well as have an answer to, when you want to use your catalog printing project to promote your business to your target clients.

So What's Your Type?


Ever heard of typography as an artform? For thousands of years, typography has been used as a visual tool to provide development and create opportunities to direct particular actions or behaviors. From letterforms carved from stone to Gutenberg's letterpress, the typeface was a very visible and significant art that made it possible for many generations to mark each development in history.

Storefront Signage Services- The First Impression


The storefront is the most visible part of a retail or business house for the customers or the commuters.

Designing Ads that Make You Money


Writing a great ad is more of an art than a science. Use the enclosed tips to design ads that work and make you money!

The Use of Toned Down Color Moods To Exude a Stylish Yet Still Professional Aura


Postcards are more than just little pieces of paper. In fact, a postcard printing project can make it easy for your target clients to evolve from an ordinary bystander to a definite buyer of your product or service.

Point Of Sale Display


Point of sale services mean advertisement services that an agency offers at various points of sale like: shops, retail stores, restaurants, hotels, motels, inns and casinos.

Vehicle Graphics - The Next Biggest Revolution


Promotional signage includes various kinds of banner and vehicle graphics and witty promotion strategies. Signarama uses various designs and graphics for outdoor and indoor designing and branding.

Offer the Dilution of Creativity with Banner Stands


Banner stands allow business succeed without spending much on advertising. It is expedient, cost effective and easily replaceable.

How To Design A Custom Postcard Printing Project


A postcard printing project is a very popular marketing medium among business owners especially those who doesn't have too big a budget for the more glamorized marketing campaign. The postcards are not only cheaper to produce, they are also very flexible to distribute and send to your target clients.

Say It With Large Posters


Many social organizations and advertising agencies prefer large posters in comparison to smaller ones because of their readable form and at the same time it they offer cost effective solutions and provides a larger platform to say things.

The Smart And Strategic Display Signage


Signarama Toronto offers wide services through its expert advertising skills and amazing software. Good branding is all about being in the limelight and in the good eyes of the audience and the potential stakeholders.

Your Catalogs And Your Website: A Love Story


Do you know that you can get something going on between your catalog printing project and your website? No, I'm not talking about something kinky or sexy in cyberspace. What I mean is that your print catalogs and online shop can work well together to market your business to your prospective clients.

The Advantages of Portable Trade Show Displays


A trade show represents an excellent opportunity to present your company and its products to an audience looking for new ideas and innovation in a specific field. And even if you are not attending a traditional "trade show" but something more like a product exhibit or vendor showcase, it is important that your presentation is attractive and professional so you can attract prospective customers.

Personalized Promotional Products — Do They Really Work?


Marketing has taken giant leaps and bounds towards future. With newer companies entering the market, marketing practices are constantly evolving. New advertising professionals are coming up with bright and fresh ideas that can make a campaign hit - the only wait is of a company that can invest so much money!

The Jurassic Ad Campaign That Began as a Joke


With Twinkies returning to the shelves and doughnut Sloppy Joes coming to existence, 2013 was looking like the perfect year for a triple bypass surgery, but it seems that all hope has been shattered. Wendy's has officially pulled the gravity-defying nine-patty cheeseburger, affectionately named the T-Rex Burger, from their menu.

Small Ads 'As Sound As A Pound'


Here are some tips on how to write small ads that are 'as sound as a pound'.

What Was It You Wanted?


When browsing classified ads, the first task is to choose the best periodicals or websites. This can be trickier than it sounds because there are thousands of 'sources' on the market today.

How Does Your Website Grow?


The beauty of having a website is not the convenience. It's not the animated graphics or the lack of overhead. No, the real beauty of having a website is that it can grow with your business.

Success with Google's Adwords


Are you looking to make money through adwords but just seem to keep on spending without seeing the rewards? Read on.....

Text ads as cost-effective envoys


This article discusses the roles of various advertising media, including text ads. The article concludes that text ads do have a role to play in businesses' advertising campaigns, as cost-effective envoys.

Online shopping is an emotional experience


This short essay explores the history of online shopping from the author's perspective. The essay concludes with a list of e-commerce features that should meet the needs of emotional shoppers.

Using Ad Agencies and Designers


Advertising and promoting your business is expensive, so it's important to get the most from your advertising budget. That means understanding how to get the most from your ad agency or graphic designer.

Been Hiding Your e-Light Under a Bushel Basket?


n sales, do you realize that modesty will get you nowhere? If you like to eat, feed your family and pay your bills, you better have boldness on your side. In sales, we aren't of the opinion that the meek will inherit the earth.

Online Search: Small Businesses Level The Playing Field


Seventy percent of US households use the web when shopping locally, and about 25 percent of all searches are looking for local information. As more and more households make the switch to broadband connections, this trend will continue to escalate.

Sex in Advertising: Does it Sell?

We're surrounded by advertisements that desperately compete for our attention. Everywhere we look, we find ourselves inevitably drawn to images of scantily clad attractive men and women that are supposed to somehow inspire us to purchase products they endorse. Sure, this attention-getting strategy is popular. But, is it effective?

The SKINNY on Newspaper Advertising


Using the paper is considered gospel by many people in business. Use it wisely and it can be a good tool.

Turn Your Ad Copy into a Goldmine!


Today, more than ever, it is crucial that your ad copy explodes the reader's curiosity. Are you interested in simple yet powerful ways to improve your ad copy so your readers will rush to action?

What Do People Really Need?


People need a nudge..... a Reminder....or reminders, with an "s". Most people need to be reminded more often than they need to be informed.

Design Your Own Newspaper Ads


Many people in business lay-out (design) their own ads. That old adage "If It Is To Be It Is Up To Me" prevails.

Take Your Radio Ads to the Next Level


Most small businesses do not have a high powered advertising agency to produce award-winning radio commercials for them. Most award-winning radio commercials win for the wrong reasons anyway.

More Resources

Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything with any message that you can think of, from hours of operation to daily specials. These are used by almost all industries like factory, banks, airports, universities, libraries, and many others.
Super Secret Tip For Using PPC Search Engine Advertising Successfully
It's not about traffic; it's about generating leads.That's right.
Creditability In Advertising
I recently saw an ad taped to my mailbox, mind you, my mailbox is shared by many residents of my area. The postal real estate is typically reserved for flyers of lost dogs, cats, small children, etc.
Electronic Reader Board
Electronic reader boards are the most efficient way to convey the information. Therefore these nowadays are widely accepted all over the world.
Wheres Me Pot of Gold and Lucky Charms?
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place.
Advertising For The Long Haul and Not the Short Term Gains
New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying the right things to the right person and that's marketing.
Moving Message Board
Moving message boards are used in the areas where continuous announcements, or other information are need to be displayed in to either indoor or outdoor. Used most widely in churches, schools, airports, other transport stations, banks, production and administration department of organization as marquee information billboards.
How Well Do Postcards Work?
The humble little postcard has been getting a lot of attention in the marketing world. Along with this heightened interest comes some very good questions, such as.
The TV Shoot, The Spoiled Brat, And A Painful Lesson
It was two days before our shoot. I was in the office with the client going over the story boards and filling him in on all the details for his latest television campaign.
Media Planning: Smart Choices for Your Success
Media Planning for SmartiesYou say you're ready to advertise. How are you going to choose whether to place your ad in the local newspaper or a national magazine? Why not do a radio spot or place a banner ad on a related company's website? Understanding the benefits and pitfalls of these different forms of media will help you get the most out of your advertising budget.
Advertising Basics for Beginners
So many of us who have decided to do business online have no background in marketing or advertising. It can be so frustrating without any kind of guide.
Advertising 101
Advertising has truly become a part of all of our lives as consumers, as business owners, as parents, as concerned citizens. We simply cannot escape from its presence no matter how hard we try.
What Does Your Business Card Say?
Business cards are the most underutilized andmisunderstood marketing tool in business. Manypeople spend the bucks for cards and don't make aneffort to get them into the hands of those who canhire them or buy from them.
Getting the Most Out of Your Networking Group
Here is my personal list of things to do at your networking group:(1) Bring your business cards. Sound simple? Well, I regularly meet people at networking groups who have forgotten their cards or their cards are at the printers.
CD Business Cards- Why Use Them?
CD Business cards are the electronic version of the now outdated paper business or social card. They are the smaller squared version of the CD-R family.
50 Surefire Business Card Tips
Business cards are one of the most powerful and inexpensive marketing tools you can use. Here are 50 surefire tips to make the most out of your business cards:Your business card must communicate more than just your contact information.
Radio Interview 101
Different Types of Station ContactReaching radio hosts (for the purpose of trying to get booked foran interview) can take on various forms, depending on the typeof station the show is done at. What's best? All of them at thesame time, of course.
Secrets to Profitable Mail Order Products
The most profitable mail order products are simple 3-to-5 page informational reports such as this one. Once you've got your act together, these 3-page reports can be produced for $10 per hundred or less, and sold for at least $200 per hundred.
Too Much Build-Up: Over-Zealous Ad Copy Can Break The Sale
How many times has this happened to you?A friend recommends a film that just came out: "You've GOT to see this movie! It's SO (funny, scary, suspenseful, etc.).
In Advertising Bigger isn't Always Better
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent of smaller agencies?Lets take a quick look at why this is happening and how this is good for the consumers and the advertisers.

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