The Sellers Creed

I will not make sales. I will make Customers.

I will target the heart of my Customer. Never their wallet.

My Customer is the lifeblood of my business.

Though I may sell my Customers what they want,I will deliver what they need and make their lives better.

Courtesy and Service are cornerstones of my relationship withmy Customer.

I will view complaints as opportunities . . . opportunities tocreate lifelong Customers.

The quality of my products and how I treat my Customers willdetermine the level of My Success.

My prosperity will come from 'growing' people.

My best advertisement is my product, and, the Customer servicebehind it.

Making money without making friends is not good business.

I will guide my business with the perfect blend of heart andmind.

I will make Integrity my trademark. After all, isn't integrityall I have and all I will be remembered for?

I will compete only against myself as the only truemeasurement is against myself.

It is fine to fail. In fact, it is most often a requirement ofsuccess.

My reputation is everything - my ego, nothing.

Every pittance I earn unjustly is a debt of fortune I mustrepay.

No matter the fame or fortune that may follow me,My values, My family and My friends must remain at the verycore of my being.

Better I be trusted and respected, than be materially rich.

Better I be a dolphin swimming with sharks, than a shark.

(you can download an mp3 of The Seller's Creed here:http://www.bettersalesrightnow.com/creed.mp3)

© Rick Beneteau

Rick is co-creator of the breakthrough Make Every Day A GreatDay Program. Read the powerful, life-changing testimonialsand discover how this revolutionary product can dramaticallychange Your Life too!http://www.MakeEveryDayAGreatDay.com/yes

More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Customer Service Information:

Related Articles


Customers - Hold Onto the Ones Youve Got
You probably spend a great deal of your time looking for newcustomers or clients. However, are you sure your doingenough to hold onto the ones you've got.
Outsourcing: The Unspoken Costs
Outsourcing seems to be the new-new thing and approximately 50% of our major corporations are doing it. What are the costs? The benefits? And what skills need to be managed in order to make it work optimally?Let's get a clear understanding of what we mean by outsourcing: it's the shifting of easily codified jobs - such as help desk support, call centers, system maintenance, and programming jobs - to countries that can manage them more cheaply.
The Death of the Loyal Customer
One of my classes in management focused on the repeat customer. The course stressed the importance of the repeat customer to the financial welfare of the business.
I Wont Tell My Lawyer but I Will Tell You
A general counsel of a large international consulting firm told us about his experience talking to an interviewer who had called to discuss his satisfaction level with his outside law firm. He had been using the services of a "high end, expensive" law firm out of New York.
Hit The Jackpot With Customer Complaints
Our most powerful instinct is to avoid customer complaints, but they may be the best thing that happens to your business. Here's why.
Adjustment DENIED
It's just a simple thing - I bought a new set of shelves for my office. It wasn't a real problem, but when I got the shelves home, I found dents on the front of the shelves where the package had been leaned up on some other object, the shelves had been removed from the original box and put into another box.
Customer Satisfaction and the Service Business
The relationship between customer satisfaction and success of a service business is a direct one. Customer satisfaction measurement, however, is a much more complex matter.
Dont Be Afraid To Give Problem Customers The Boot
Q: In a recent column you made the point that the customer is always right, which I agree with. However, in the same column you also said that it is sometimes necessary give problem customers the boot.
Got A Consumer Problem?
Millions of people, just like you, end up with a consumer problem that they just can't seem to get resolved. No matter what they do.
Complaining Consumers
The salesman's job is to be well informed; extremely well informed. For this information is how he earns his bread.
Transforming Disgruntled Customers into Your Biggest Advocates
"I am writing to complain about the widget I bought from your site the other day."Sell anything and eventually you will be on the receiving end of a sentence like this.
Saying Thank You to Your Clients
"Thanking your customers" - Why you should do it and how..
Listening to Customers - 5 Tips
In a strange juxtapositioning of articles, this month's UK 'Management Today' has three pieces, relating to the importance of listening to customers.Susan Rice, CEO of Lloyds TSB makes it clear how vital it is for great leaders to listen and hear.
Basic Levels of Consumer Integrity that Presently Permeates Society
Reality is not always pretty. But here is a tad bit of it for you today.
Doors by Catering to Your Clients
Clients? they are the most important influence in the success of any business. It is vital to keep them satisfied and happy.
Handling Difficult Customers - 8 Strategies
In any business our customers are one of our most important assets. Unfortunately there are days when not all customers want to be friendly or pleasant.
Call Center Services - An Ever Increasing Demand
Are your company's call center services all that they could be? Even centers that were state of the art a decade or so ago might be out of date and inadequate today. As technology expands, so do clients' expectations regarding communication.
Why Communication Skills Dont Work In Customer Service
Every time my firm conducts communication skills training, we know someone is going to object."That doesn't work.
Restaurant Owners - How Important are People Skills?
You are serving great food. Your establishment is new, spotless and inviting and yet you are not getting the repeat visits that you expect.
Turning Customer Mistakes Into Raving Fans
When you make a mistake with a customer, should you write them off as lost -- never to return again?Nope. There have been numerous studies which show that a customer who has had a problem and gotten it resolved in a timely manner and to their satisfaction is a more loyal customer than one who has never had a problem.