Automating Your Help Desk Workflow

Do you know you can open, answer, close and report help desk information without human intervention?

Automation is a powerful feature provided by most enterprise level help desk products; however, most organizations rarely take advantage of these features. Based on a survey conducted by RightStar Systems, only 5% of the help desk managers interviewed were using automation to its fullest capacity. Most use it to some degree while others do not use it at all. Tom Jud, Emerging Growth Manager for BMC Software, has observed "?that the Business Rules Engine provided by the Magic Help Desk product, is the key feature that organizations should leverage to drive support efficiency and cost savings." He explains that the two main reasons for organizations not deploying workflow automation are 1) the perceived level of difficulty in implementing these functions and 2) The lack of workflow planning used in developing the helpdesk program. Once organizations learn the importance of workflow automation and the benefit gained, they embrace the feature and drive added value from their help desk product.

After having conducted over 600 site visits and product demonstrations, I have identified 4-main focus areas where organizations can benefit from deploying workflow automation.

? Enforcing best practices through automation.

Companies looking to provided better and less expensive support services have adopted any number of help desk "best practices" guidelines. Automating workflow to enforce a help desk's best practices deployment can drive even more value and efficiency. By pairing certain best practice areas with automated workflow, a help desk can provide a consistent and predictable level of support.

? Improving incident response time through automation.

Incident response time is how most service support organizations are judged. According to Beverly Wells, Help Desk and Groupwise Manager for CarMax, "Of all the statistics gathered by the CarMax Help Desk, the one area reviewed with the most scrutiny, is how fast we responded to and resolve calls." Workflow automation can drastically improve incident response, problem resolution, and change requests, by incorporating predetermined "if, then" capabilities. For example, if a call for a printer problem is received at the help desk, workflow automation can determine the type of call and direct that call to the right person or provide an automated answer to the requestor. In other words, "if" you receive a request like this, "then" do this specific task.

? Increase Reporting Accuracy

Automating workflow provides the ability to capture accurate help desk statistics by removing the various inconsistencies injected through human error. I know help desk managers that spend hours each month collecting, editing and refining help desk statistical reports. They spend most of there time correcting errors and adjusting the numbers that tell the real story of the help desk. Automating workflow is one primary way to assist help desk managers prepare and create accurate reporting.

? Create Consistency while Reducing Call Volume

Have you ever called a help desk and received two or three different answers for the same problem, or worse, no answer at all? It's frustrating and it reflects poorly on the help desk. Several help desk tools provide the capability to deliver answers on various issues in a consistent automated manner. This provides the requestor with confidence that they received the right answer while taking the guesswork away from the help desk analyst when answering questions. In many cases, the answer can be provided without human intervention. There are various ways of deploying these capabilities; collectively they can provide a tremendous reduction in call volume and a higher degree of customer satisfaction.

Incorporating automation in your help desk workflow provides many benefits. As with any undertaking, it takes forethought and planning, but with the right help desk tool and the desire to provide timely, accurate answers with little or no human intervention, the effort will off-load pressure from the help desk staff and integrate an atmosphere of help desk brilliance.

Dan Wilson currently works for RightStar Systems, a leader in Help Desk Service and Supprot Consulting; including problem, asset, change and desktop management.

Dan has over 15 years of experience in support consulting.

You can reach Dan at dan.wilson@rightstarsystems

More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Customer Service Information:

Related Articles


Whats The Customer Service Buzz About Your Business?
If you're a regular reader of my column you know that my number one pet peeve is bad customer service. Nothing chaps my backside more than paying hard-earned money for a product or service only to have the provider of said product or service become apathetic, obnoxious or just downright rude after the transactional smoke has cleared.
If Everyone Thinks They Give Good Service, Why Do We As Customers Think Its Poor!
First of all let's look at what customer service is all about.If you go into a shop and talk to anyone who works there you expect to be treated with respect, not sold to and to have en enjoyable experience.
Learning from Your Employees and Customers Complaints
Listening to complaints, whether they're reasonable or not, is a part of every manager's job. Sometimes complaints can be overwhelming.
How to Keep Customers
Who was it that said - "The customer is always right"? Wellfor those of you who can't get through the day withoutknowing, it was H Gordon Selfridge, the founder ofSelfridges's department store in London.The question I want answered is; did he ever work withcustomers on day-to-day basis and if so, was he some kind ofsaint?Let's face it; customers can be a real pain in the neck.
When a Customer Has Done Everything to Get Your Goat
You try to make your customers happy. You sincerely WANT them to be pleased with your products and service.
Customer Service, the Internets Primary Neglected Business Concern
Customer service is everything to a business. Just look at big, successful retail chains: They let you return perfectly good merchandise just because you changed your mind.
Astonish your Customers With These Customer Service Tips
Customer service today is getting worse. Win customers overand you build your business for life.
Can Three Words In Websters Dictionary Be The Key To Customer Loyalty?
Are you concerned about customer loyalty? Are your customers so loyal that they will stick with you through hell and high water? And if not, you really need to question how you can create a customer relationship that's so gluey, that you never go bluey in the face. Funnily you don't have to go far.
Client Service as a Competitive Advantage
As someone who has been heavily involved facilitating strategic planning processes with organizations during the last 15+ years, I often find it somewhat amusing how people answer the questions I pose.For example, if I ask people, "What is your unique differentiation in the marketplace?" or "What does your organization really excel at?" They will almost always reply, "It has to be our client service.
Customer Service - A Sweet Essence
First let us specifically define customer service. It is the performance of a duty or responsibility due to a customer as a result of selling them a product or service.
Making the Connection: Customer Relationships That Build Your Business
Have you ever wondered why you often find a coupon tucked inside your cereal box, or get invited to a customer preview sale at your favorite department store? Those companies know that their existing customers are the best - and most profitable - customers they'll ever have. So it's not surprising that they'll do whatever they can to keep these customers happy and coming back again and again.
10 Customer Service Quality Statements to Measure up Against
It might sound quick and simple, to say how well your business does in satisfying it's customers. Hearing such as:-"We're increasing our turnover by 14% year to date""Our customer complaints are now less than 4% or our transactions".
Are You Satisfying Your Customers?
The latest report from the American Customer Satisfaction Index (Michigan School of Business) reports the following:Customer dissatisfaction with the quality goods and services offered in the marketplace is more than a nuisance. The US economy is heavily dependent on increases in consumer spending.
4 Easy Steps to Better Online Customer Support
Customer support is very important when you're running a business, whether your business is on or off the net. If your customer support is hopeless, you'll soon find your customers running away from you and worse, telling others to stay away too.
It's Customer Service Stupid: Delivering Customer Service Training That Sticks
"Society is always taken by surprise at any new example of common sense."This Ralph Waldo Emerson quote opens one of the most impressive works on customer service: Michael LeBoeuf's book How To Win Customers and Keep Them For Life.
Customer Satisfaction and the Service Business
The relationship between customer satisfaction and success of a service business is a direct one. Customer satisfaction measurement, however, is a much more complex matter.
The Death of the Loyal Customer
One of my classes in management focused on the repeat customer. The course stressed the importance of the repeat customer to the financial welfare of the business.
Your Voice Print
"Mountains are built one pebble at a time and climbed one step at a time." This is a quote of mine that I personally put into practice each day as I progress towards fulfilling my WHY in life.
Make An Action Plan To Improve Customer Service
Customer Service is a critical factor for keeping your clients coming back and ensuring they'll refer you to others. Growing your business will be a difficult task at best if you don't perform, meet and exceed your client's expectations, and provide service that creates customers for life.
Courting Customers - From First Date to Marriage
Landing a new client is like courting a potential spouse. The first date is usually a make or break situation and if the door is still open, the work has just begun.