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Ten Breakthrough Marketing Ideas Ten Breakthrough Marketing Ideas1. Create a directory of web sites on a specific topic. Getting the Maximum Marketing Mileage Out of Your Nametag As a small business owner, you must always explore creative ways to promote your products or services. One of the most effective yet underappreciated tools you can use to keep your company "on stage" is your nametag. Online Mentorship Programs: Cash in on Your Expertise Whether you're a former retail store owner known for yourcreativity, a championship bridge player, or apsychotherapist with a long current waiting list foropenings, if you possess expertise that makes colleaguesand aficionados want your pearls of wisdom, you can createa new income stream with an online mentorship program.Such a program charges a fee for people to sit at your feetand learn from you. Marketing Strategy - Shift the Focus Most of the service providers I've worked for or with don't like marketing or selling. In fact, a lot of them will say they "hate it. An Example of Understanding Consumer Thinking A church in my community provided me with one of the best examples of understanding the consumer, which I've ever experienced.Once a month a church in my community provides free lunch, open to the public. Incestuous Relationship Between Football and Marketing Thousands eyes were fixed. Hearts were beating hard against the chests. A Great Marketing Model - Utilizing the Power of OPM Staying ahead of the marketing curve seems to be a never-ending quest. Marketing doesn't have to be as complex as some people make it out to be. 10 Effective Ice Breaking Questions Whether you go to a Chamber of Commerce event, a PTA meeting, the racquetball court, the local health club, or practically anywhere else, opportunities to network present themselves constantly. But there are fears which present themselves as well. Are You Overlooking Your Hidden Profit Centers? There are other names given to "Back-End Selling". You may think of it as follow through, or maybe VALUE added. Guerilla Marketing Lesson 2: Why Do People Call Me? Before we begin, I want you to think about how many times you actually sought out an advertisement. How did you know where to look for it? Why did you choose that one? Whether you know it or not, the number of times you were exposed to the message has a huge impact on you. Getting Your Marketing Message Across with CD Business Cards CD Business cards allows any type of business that dynamic look. Hand out your business card on disc and see the expression on your clients faces. Turbo-Charge Your Viral Marketing- Five Easy Ways The world of marketing has changed. With increasingly better educated and more skeptical consumers, marketing methods must be increasingly accountable. Getting Your Services Used Every day I talk with professional service providers who do great work, have a valuable service that really helps people?and struggle to get their services used as much as they'd like.They get a lukewarm response after an initial conversation while networking, the referrals come in but don't convert to real business as often as they'd like, and they can't seem to get prospects to see them as that much better than other professionals offering similar services. Sum of Its Parts I just spent a week at the beach with my family and, as much as I vowed not to think about work, stumbled onto a highly relevant lesson for marketing professional services.It was actually my mother who inspired this lesson, thanks to the following beachy quote she had on the refrigerator:"Saltwater taffy, for example, does not taste good. How to Write a Fundraising Thank-you Letter for Example (Includes a Free Sample) Thank-you letters are one of the most important letters that your non-profit mails to donors. They remind donors that they made the right decision in supporting your organization. Marketing on the Cheap: Write? Right!! We all know the value of writing articles for promoting your website or online store. However, writing articles to promote your old-fashioned, traditional brick and mortar business has been around forever. The Six-Step Process That Grows Your Business 1. Examine your clientele and define your idealclient. Big Money With Folios One of the easiest, if not the easiest, ways of getting startedwith a profitable mail order business of your own is through thepromotion and sale of money-making folios or reports. Generally, the beginner purchases a series of thesereports-complete with reproduction rights. Loan Officer Marketing - How to Target the Right Agents Once there was a loan officer, who marketed his services to some Realtors®. His story went something like this. Mail Can Make You Money Are you still waiting for business to turn around before you start direct mail marketing? Waiting around won't get you any business. The time to start is now. |
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