Marketing Information

Marketing Information

How to Create a Countdown Marketing Calendar


Just like there are reverse dictionaries, there is a reason to create a count down calendar. A count down calendar starts with Franklin Covey's philosophy, "start with the end in mind.

A Good Marketer: What's the Measurement?


As a business owner, you know how valuable being good at marketing is. Yet, I have found working with business owners for the past 20 plus years that 99.

Features and Benefits Brainstorming


This is it what I use BEFORE I begin to write any marketing copy or launch any new product or service. You can complete this with the by-hand method listed here or use the form that I've created (available in the FORMS section of our web site, http://www.

Renting Your Mailing Lists to Others


RESOLVING THE "PROPRIETARY" DILEMMA..

Marketing Lessons from Santa


If a nonexistent man can change the world and millions of people with a message of joy then his marketing plan surely works. Right? Then what has Santa been doing right all these years that we can learn from? Santa's message is short--joy.

Keeping Your Mailing List Clean and Efficient


Your mailing list retains its value best if it is kept clean and efficient. This report will first talk about why you should maintain your list in this manner.

Insiders Secret to Selling Mailing Lists


If you've got a mailing list of at least a thousand names or more, you're sitting on a gold mine. All it takes is for you to get the word out that you've got a mailing list for rent, at a competitive price, and you should be home free!First of all, you've got to have a bonafide list of customers - a list of names of people that have responded to an ad or bought from you.

Creating And Maintaining A Mailing List


Starting to collect proper information to create a mailing list is not difficult, once you know how to proceed.  In this report, uses for mailing lists are briefly described.

Benefits of Developing & Maintaining a Database


A database is more than a simple list of names and addresses. What turns a list into a database is the additional information, coupled with your ability to select names from or report on the list using any combination of data elements.

10 Important Steps to Mail Order Success


There are a number of difficulties a beginning entrepreneur may encounter that can "torpedo" his business almost before he knows it. But the wise mail order dealer can sidestep some of the pitfalls of operating his own business by recognizing and avoiding the following common mistakes.

Marketing Strategy and Template for Independent Professionals


Having a marketing strategy and marketing approach is very important. Thus, instead of recreating the wheel, here is a short, sweet, easy-to-understand marketing strategy template to help you place your ducks are in a row in designing your marketing strategy.

Stop Your Marketing Leaks


Thirty percent of all the drinkable water that runs between the plant and your faucet is lost to leaky pipes. In marketing, thirty percent of our business is lost to leaky follow up.

21 Ways To Expand Your Subscriber List


Expanding your subscriber list, whether it be for your ezine, newsletter -- printed or electronic -- takes persistence, and commitment. Not to mention time and letting go of the frustruation of it all.

Ten Amazing Ways To Increase Attraction at a Trade Show


These ideas are for anyone that has a small budget to work with or is just starting to expand into exhibiting at trade shows. You can even use these tips and techniques whenever you are speaking or presenting -- at Toastmasters, delivering workshops -- or even eLearning activities.

Three Alternative Methods On Getting Quality Testimonials with Bonus


Here are three alternatives to increase your testimonial numbers or their quality. Create an online diary or blog, use an auto responder method, set up a form on your web site or set up a survey.

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