How Many Ways Can You License Your Tips Booklet?

You've been thinking about writing a tips booklet. After all, it's shorter, faster, and easier than writing an entire book. A single tips booklet manuscript can be recycled over and over again, developing a new income stream with each deal you make. The booklet can be distilled from a book you've already written, a newsletter you distribute, or from sound bites you continually share with clients, audiences and anyone who will listen.

When that booklet is done is when the fun really begins. You can sell it as single copies or as large quantities that you produce for your clients. Or, you can sell the rights to the contents, on a non-exclusive basis, in many ways. Think about all the languages in the world. That can be a starting point. Find someone who is interested in licensing the right to your material to translate into another language, reaching a non-English speaking population in your own country or in a different country.

They get to do the translating, editing, production, marketing and distribution, and pay you for that right! You could also license the rights to your information to a company who wants to purchase 10,000 or more copies of your booklet. They can generally buy print less expensively than you can sell it to them. You will once again license them the right to do all the work, and pay you for it.

You may also find other venues interested in your manuscript. What about an audio CD publishing company? You can hire yourself out to record the program as part of the licensing deal or the audio publisher can bring in their own speaking talent.

What about licensing the use of your content to a catalog company to pepper their catalog pages with your tips? Or a public relations firm can bring your booklet manuscript to a client of theirs to use as a radio, television or print commercial: 'This organizing moment has been brought to you by XYZ Office Supply Company.' Do your tips work individually on posters, coffee mugs, tee shirts, screen savers, or computer mouse pads asadvertising specialty items? What about a tip a day on a calendar or as a CD or even as the premise of a board game? Would some tips work as a needlepoint design?

These are just some of the many ways one single tips booklet manuscript in your area of expertise can be recycled over and over again, reaching a larger audience and generating thousands of dollars for you, with your client doing all the production. Think of what other ways you can license your booklet content. The possibilities are endless!

Paulette Ensign has personally sold over a million copies of her 16-page tips booklet, '110 Ideas for Organizing Your Business Life,' in four languages, without spending a penny on advertising. That includes several licenses. Her company, Tips Products International, has products and services to assist you in writing and marketing your own booklet on any topic. http://www.tipsbooklets.com

More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Book Marketing Information:

Related Articles

Your Book Marketing Plan - Winning Strategies and Tips
Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as easy as it sounds.
Promotion - Credibility Extras
For many of us, marketing our titles is one of the most tedious tasks of being an author. Even authors who published with large New York houses are expected to take part in marketing and promotion.
Book Signing for Experts
Think of your book on the bookstore shelf trying to attract the attention of potential new owners. Crammed together with hundreds of other books, only the spine visible to the roving eyes of readers, your book needs a little help from its creator.
How to Get More Readers For Your Book
Marketing your own book can seem like a scary task. You poured your heart and soul into the writing of it, and now when you think about marketing your masterpiece, you think, "I'm a writer, not a salesperson!"But there is a simple way you can get the word out about your book.
Ten Ways to Make Your Book Outsell Another
Wouldn't you rather write a book that sells well than be stuck with unsold inventory? When you plan ahead with the 10 tips below, you will sell thousands rather than hundreds of your unique and important information or inspirational products. 1.
The Book Signing
Tomorrow night is my first Local Writers Fair. I've been looking forward to this one for a long time.
Marketing Your Book on Radio
Have you listened to radio lately? If you have, chances are you've heard an author talking about his or her latest book. According to the "Let's Talk Radio Marketing" Website, "Radio advertising has proven to be one of the most cost-effective means of reaching your target audience.
Comments From A Book Reviewer
For the past several years I have been reviewing books for my own site, Bookpleasures.com, as well as many other sites.
Design Each Part of your Book to Sell More Copies
Whether you are an ebook author/publisher or a print book author/publisher, you can get your unique, helpful information. You'll help make other people's lives better, become a household name, gain clients, sell more books and make much more money when you design each part of your book to attract more readers.
Sell More Books on Amazon.com
Why Should Your Book Be on Amazon.com?Credibility.
Publicity for Buzz Marketing for Authors
Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to buy it.Getting people to actually enter a bookstore with the purposeof buying your book is not easy because you're not a "brandname" yet.
Is There a Book Hiding Inside You?
Have you always wanted to write?Are there ideas churning in your mind waiting for just the right time to get them down on paper? Do you have a unique perspective on a subject or problem facing many people? Do you read a book or article and think, "I could write better than that?" Have you ever said "someday, when I have time, I am going to write a book?"Perhaps now is the moment for you to put your excuses in the garbage and your fingers on the keys. You will never 'find' time; you simply have to 'make' time to write.
Buzz-Based Book Marketing
Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory.
How to Make Money With Your Short Stories, Poems, Essays, and Novels
Recently, someone rated my "Online Book Marketing" article a 2 out of 5. That person apparently didn't like the article.
Get Rich Writing Fiction
Some of us write simply because we can't not write. Ideas grabus, move us, and demand to be written.
The Value of Negative Publicity
Extremely harsh criticism helped boost my book sales. I explain what they said, what I did and what results I experienced.
Is Traditional Book Marketing Getting you Down?
"Are you disappointed and tired of time and money down the drain using traditional book marketing? How would you like to sell more books than you ever dreamed of in less time and never have to leave your office?" Would you like to do it all for free? "Discover How in Only Four Months You Can Quadruple your Monthly Book Income to Reach 10,000 to 100,000 Internet Users Who Want your Information-GUARANTEED- To Move You to Top Profits You've Been Dreaming About." Suppose you could sit at your computer, promote your information product either in print or eBook format to thousands of prospective buyers Online weekly.
Five Tips To Consider When Choosing A Publisher
Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.Research the legitimacy of your prospective publishers.
Increase Book Sales: When a Book is No Longer Just a Book for Sale
Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had very poor sales for her books.
8 Easy Online Ways to Market Your Book For Free
Marketing your book whether you went the POD, e-book, or traditional route can be a daunting process. Figuring out what works and what doesn't can take time, energy, and if you're not careful a lot of money.