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How to Eliminate Objections to Price Have you ever stepped your way through the sales processonly to be disappointed by your prospect's objection toyour price?This situation unfolds all too regularly for many smallbusiness owners.The other day I was talking to Joan who was lamenting how she'd spent a ton of time developing a relationship with a new prospect, but in the end wasn't able to make the sale. Give Up the Need to Sell Most business people will tell you that selling is not their favorite activity. Let's explore a way to look at the process of sales a bit more favorably. Selling the Difficult: How to Sell What People Dont Understand How to Buy I'll play a seller, using conventional selling methods, selling something difficult to understand; you be the prospective buyer. As we go through the process together, note your reactions, how your beliefs are being challenged, what 'objections' and emotions come up for you as I try to 'sell' you. The Trusted Advisor Relationship: What Is It, and What Should It Be? For the past months, maybe a year, I've been hearing sales groups talk about the need to become Trusted Advisors (I'll call them TAs). I suspect that the problems cropping up in the sales arena these days - the increased length of the sales cycle, the increased levels of competition - are leading sales management to base their initiatives on being of true service to prospects, as a way to seem different from the competition. Warming Up To Cold Calls Will you do just about anything, including sending out hundreds of letters, to avoid making cold calls to your potential customers/prospects? If so, you're not alone. Millions like you have started their own businesses, only to find that the thought of making calls to potential customers/prospects leaves them paralyzed with anxiety. Are You REALLY Listening? Being a good listener requires more than just keeping quiet while the other person is talking. Do you hear everything that is being said? Do you understand it completely?Here are some tips on how to become a more effective listener:FOCUS in on the basic message. Where to Find Mannequins for Sale Any time a clothing store opens or expands, they must buy mannequins. There are many different places to find a mannequin for sale, including the Internet, companies that mass produce mannequins, and businesses that make unique mannequins one at a time. Selling with Purpose Selling With Purpose What is it about selling that makes you afraid? Do you get nervous at the hint of having to sell? Is it the fear of rejection that scares you? Is it the fear of not being able to communicate effectively? Define Your Fear. What is it about selling that makes you afraid? Next question, how did you develop this fear? What is it based on? a) Many people fear sales because they're afraid of being rejected as I mention. Why Arent They Buying? You've polished your sales page over and over againuntil it's gleaming with benefits. You're gettingplenty of traffic. Leave a Better Voice Mail Message Yesterday I received a call from a financial planner named Richard doing a cold call. My policy is to always return those calls which help me to understand why I would personally benefit from doing business with a sales person. When Selling, Keep It Simple Stupid! After our first half-hour telephone coaching session, when asked what he thought about our training, my client felt the learning process we had undertaken together earlier in the week, "was a bit too elementary." As a Branch Manager with over 18 years of sale experience, a supervisor who must also produce sales over and above the five representatives reporting to him, when he purchased our training, he thought that he would receive and then drill-for-skill some new and yet undiscovered selling process that would magically change his ability to produce sales. Stop Talking - Start Selling Selling is not talking. It's listening. The Allure of Antique Store Fixtures They say if you wait long enough, a style you liked in almost any genre will come back. This is as true for retail store fixtures as it is for clothing or styles of music. Selling - Remember These Ten Rules and Succeed There are thousands of books and seminars on how to succeed. What many don't make explicit is the requirement to be a great salesperson - even if you're selling an idea!Here are the ten simple but powerful rules that will guide you in all your selling decisions. Talking To A Prospect As If To A Friend While working with a new coaching client, I asked to hear her sound bite. Everyone needs a good sound bite. Powerful Words Hi,I'd like to discuss the most powerful words you can use during the selling process.Quote: Words are the most powerful drug used by mankind. Long Sales Letters vs. Short Sales Letters Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue. Hurrican Selling Styles As I prepare this issue of this Newsletter, at 37,000 feet on my way to Greenville South Carolina, the east coast is being battered by a Hurricane.All hurricanes seem to start out as a blip on a distant radar screen. Do You Want to Know the 8 Tips to Selling More Products? So often sales men and woman are the very people that prevent themselves from obtaining additional sales and increasing their commissions. It doesn't matter if it's counter sales or door-to-door. Selling Services Selling a service isn't the same as selling a product. Your prospect is buying an intangible. |
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