The Changing Values Landscape of the U.S. and How It Impacts Midlife Job Searchers, Part Two

The values landscape of our nation is changing, and with it your personal values landscape is changing as well. What does this mean and what does it have to do with midlife?

Researcher Dr. Paul Ray says that the predominant values set held by Americans has been one he terms Modernist, with roots in the Renaissance. Modernists presently represent 88 million U.S. adults, or 47% of the population, but the numbers of Modernists are shrinking as those who hold these values are increasingly leaving this subculture and choosing instead the values of one of the other two subcultures ray has found, the Heartlanders (representing traditionalist values) and the Culture Creatives (representing newly emerging integral values, never before seen in human history). Heartlanders represent 29% of the population, or 56 million adults, while Culture Creatives represent 24% of the population, or 44 million adults.

Those with a Modernist perspective tend to value religious and lifestyle pluralism, career achievement stepping stones, consumerism, a "winning" lifestyle, capitalism; tolerate societal fragmentism; and welcome the technologization of life. Many Heartlander values are the polar opposites of Modernist values: simplified and unified lifestyle options; an emphasis on putting families, not careers, first; buying in accordance with budget and values; a family-oriented lifestyle; a deemphasis on individualization and capitalism; a great desire to heal the fragmentations of American society; and a dramatically lessened interest in and dependence on technology.

Now, what about the Culture Creatives? Who are they and what do they believe? Ray names this subculture this way because this is the group that is coming up with the new ideas that are transforming society as we know it. Culture Creative values tend to be person-focused and environment friendly and include: psychology; spiritual life; self-actualization; self-expression; mastering new ideas; social concerns; and women's issues.


Dr. Ray sees American society as approaching what he terms a "Great Divide" in which the mainstream Modernist subculture is shrinking as members move instead into Heartlander or Culture Creative camps. Midlife acts as your own personal "Great Divide" and challenges you to choose your own values. Are you a Modernist? Will you remain one? Or are you really more of a Heartlander and just beginning to recognize yourself? Or are you a Culture Creative who never before could name what you knew you were becoming? What about your present family and friends? Or your family of origin? Or the people in your faith community? Are you surrounded by likeminded others or those with contrasting values?

Review the informal lists above and see which subculture feels most like you. Consider reflecting on the questions raised in the last paragraph to help you explore your own personal values landscape. If you are surrounded by supporters, then no matter which category you live in, the changes ahead will be easier for you. If, on the other hand, you are surrounded by those of other subcultures, then not only the societal changes ahead but your own midlife changes will be more chaotic as well.

Most critical of all, though, make sure you incorporate your Modernist, Heartlander, or Culture Creative values into your resume summary, cover/follow-up/thank you letters, and interview responses. By doing so, you dramatically increase the odds that you'll end up working next to likeminded others, which, in turn, should assure you some measure of career satisfaction over the long-term.

Cheryl Lynch Simpson is a Spiritual Director and Solutions Coach who helps women discover and create the life they've always wanted to live. Cheryl is the author of over 30 print/Internet articles and the founder of Coaching Solutions For Women, a coaching website that produces and showcases career, business, and life solutions that improve the life balance of today's busy women. For a complimentary copy of her latest e-book, Ten-Minute Stress Zappers for Women Service Business Owners, visit http://www.coachingsolutionsforwomen.com.

More Resources

Active Listening Skill Tips for Interviews
During a job interview, a potential employer asks, "Can you take on more than one project at a time?" If you respond, "Yes," you may want to rethink that answer. According to Dynamic Listening: Interview Skills, a computer based training module from Mindleaders in Columbus, Ohio, you should avoid one-word or one-sentence answers.
Handing in Your Resignation and Serving Notice
Have you made the right choice? Before deciding to resign from your current position and move to a new employer, you should weigh up as objectively as possible all the relevant factors: remuneration, working environment, location, travel demands, training and development opportunities, promotional prospects, and your future bosses.Consider also what impact a job with the new company would have on your resume.
Job Hunting Tips: Taking Care of Yourself
Looking for work is generally a miserable undertaking. No matter how much education and experience you have, you are in a powerless and vulnerable position.
Seven Steps to Making a Successful Career Change
My first job was secretary to Moses. Having to transcribe and make 2,430 copies of the Ten Commandments convinced me I was on the wrong career path! OK, maybe I'm not quite THAT old.
Feng Shui Your Desk for Career Success
Have you used feng shui around your desk? It's a great way to "test drive" feng shui, to see how well it works for you.In feng shui, we work with a 3x3 grid called a bagua (said "bagg-wahh").
Back to School for a Career Change
Q. I hate my job as a computer consultant.
Tips for Building a Successful Career
1. Develop excellent work habits - for example, meet deadlines and don't procrastinate.
Behaviour To Climb The Stepping Stones To Career Success
The heading of this article could just as well have been "How to position yourself for promotion" or "How to position yourself for career advancement" or "How to climb the success ladder" or something similar.What behaviour will improve your chances for success? Behaviour which can be described as good work ethics.
My Landscaping Business is Better Than Your Lanscaping Business...
Yesterday I was having a discussion with Mary who I know from a mother's group that I attend with my daughter Sammi. Through previous conversations I have determined that this woman is very talented in the areas of landscaping and interior design.
Staying In Shape
Why Lawyers Should Eat Bananas by Simon Tupman is a book that caught my eye both because of its unusual title and because I coach lawyers who are growing their practices. The book cover says it gives "Inspirational Ideas for Lawyers Wanting More Out of Life"Much of what Mr.
The Art of Selling Yourself!
To "sell" oneself on paper is not easy. Creating a resume is a design and construction job and a test of your writing skills as well.
Five Qualities Employers Want
More than ever, employers want employees who can produce results! Here are five qualities employers seek in such employees.1.
How To Take The Pain Out Of Performance Reviews
The Painful ApproachFor many years, "performance management" was of an annual event dreaded by both the management and the workforce. For a week or two every year the manager would virtually isolate himself and ponder the stack of review forms staring him in the face.
Just a Series of Choices
Steve's a pretty regular guy - wife, 4 kids in their blended family, 12+ years of engineering experience, a degree, mortgage, car payments, some debt? and feeling depressed because he waited to look till the end. Last time he transitioned was 5 years ago for more money and he liked some of the people and it was simple?this time he's heard some in his professional association have been looking for almost a year.
Should You Lie On Your Resume?
Warning: Lying on your resume could cost you your job and your freedom.Picture this.
Working in Dubai
Dubai in the United Arab Emirates is one of the world's fastest growing employment hotspots in the world. Up to 20 new companies establish themselves in the emirate's free trade zones every week and since 2002 some 650 companies have registered in the Dubai Media City free trade zone alone.
Creating a Feng Shui Power Office: 6 Easy Tips to More Successful Surroundings
More and more people are looking to gain an edge in their working environments. One method that business people are increasingly turning to is feng shui.
One Step at a Time in the Job Search
What is the first step to take in a job search?Let's start with "Who Am I?" If the job seeker can answer that question easily, then the rest of what to do, comes easily.It is often the hardest thing to do in a job quest, or anything else in life.
Unlimit Your Life!
Do you have a tendency to think in absolutes?Is everything good or bad, black or white?This type of thinking can severely limit your options. Or worse, prevent you from getting an accurate picture of what'spossible.
Job Dissatisfaction
Job dissatisfaction is a driving force behind individuals seeking employment elsewhere. When evaluating your employment it is important to distinguish between the work you do and your workplace.

More Careers & Employment Information:

Related Articles

Writing A Resume That Gets You Noticed
As the old saying goes, "you never get a second chance to make a first impression." In today's business world, of course, that first impression usually does not come from a face-to-face conversation, but from whatever you can tell your future boss about yourself on paper: your resume.
Jesse And Al Should Read This!
Instead of getting all bent out of shape over innocuous remarks made by the President of Mexico, perhaps the Lord and Prince of African-American Ideological Imperialism (that's Lord Jesse and Prince Al) should know just how Americans apply for those jobs they so vehemently claim Mexicans are stealing.The good folks at Careerbuilder.
How to Give Job-Winning Answers at Interviews
Human Resources personnel, professional recruiters and various other career experts all agree: one of the best ways to prepare yourself for a job interview is to anticipate questions, develop your answers, and practice, practice, practice.There are plenty of websites that offer lists of popular job interview questions, and knowing the types of questions to expect can be very useful.
5 Key Factors to Consider When Selecting an Outplacement Firm
With today's economy, more and more companies are finding themselves faced with the situation of having to reduce headcount to remain competitive. Here are five key factors to consider when selecting an outplacement firm if your company is ever faced with a workforce reduction.
Ideal Job and Handling Criticism
How many times have you been asked, "What is your dream job?"Even if you document a dream job on paper, will you be happy every day in that job? Unlikely. Heck, you could work in your dream job for two different companies and end up being happy in one and miserable in the other.
What You Cant Ask a Job Candidate is as Important as What You Can Ask
As a human resources professional or business owner, you face many challenges during the hiring process, from sorting through stacks of job applicant résumés to making an attractive offer to the one person you believe best matches the specifications of your open position's job description. The whole procedure is more than time-consuming; it can be stressful as well.
Conduct An Informational Interview
Informational interviews are designed to get as much information as you can about the industry and career you're seeking a job in from people who are already in that career.Many job seekers don't conduct informational interviews because the purpose of this type of interview is NOT to ask for a job.
Work Is A Four-Letter Word
I can hear the jokes already and most of them are not politically correct. Let me throw out a word that we often don't attach to work and yet I think it is a word of redemption, of contribution, of achievement, of community, and ultimately, of legacy.
The 6 Stages of Modern Career Development
Career experts say that people will change careers (not jobs) 5-7 times in a lifetime. This being true, career management is an important life skill to develop and cultivate.
Why You Only Really Need Four Sample Resumes
Any job seeker looking for sample resumes usually doesn't have to look very far.A multitude of sites today are offering free sample resumes on the internet in addition to the avalanche of books that are released each year touting resume examples.
Practice Speaking
For many people, interviewing is not a natural act any more than going on a blind date is. You are asked a bunch of questions about your work.
Global Economy Creates Need For International Business Pros
The increasing globalization of business has created a demand for MBA graduates with a specialization in the international management of business. Many institutions, including several accredited universities, offer the opportunity to earn an international MBA online.
Marketing You and Your Career
Imagine if a business invested years into the research, design, and creation of a new product, and then failed to tell anybody about it. What if the company assumed (even expected) that consumers should discover their new product, just because it was "great." Flawed logic, right? Yet, that's how many people treat their careers! They spend years learning a trade, gaining education, and writing resumes - but do nothing to promote themselves.
Perceptions
How was your latest car wash experience?Did you take your car to a do-it-yourself car wash where you could ensure that every spot that needed to be cleaned was clean?Did you approach the car wash cautiously, checking your windows 2 and 3 times to ensure that they were firmly secure so that no water could come inside?
Avoid Mistakes and Gaffes in Your Job Resume
Having mistakes and gaffes in your job resume spell disaster for your job search. The last thing an employer needs is to look at a poorly written resume.
15 Tips for Writing Winning Resumes
The thought of writing a resume intimidates almost anyone. It's difficult to know where to start or what to include.
5 Resume Mistakes Telecommuters Often Make
Finding a legit telecommute job can be difficult. Telecommute jobs are in high demand and hundreds if not thousands of other people are competing for the same position.
Match, Meet, and Mesmerize at a Job Fair
Are you considering another trip through the career maze? Attending a job fair can make you feel like you are playing a losing game unless you have a clear understanding of the rules. Here are a few suggestions for making the most of any job fair, and gaining a competitive edge.
Culture Shock
Today we hear much talk of the 'global village'. People are have more opportunities to travel and live abroad than ever before.
Youre Fired Isnt The Finale
According to the U.S.