One of the good things about affiliate marketing is that there are numerous ways in which one can increase his earnings and maintain the account that he has worked so hard to maintain.

Another good thing is that most of the techniques and tactics that affiliates use can be learned easily. There is no need to go anywhere and any further as they are available online, 24 hours a day and 7 days a week. One of the more significant ways that I have discovered about raising one's affiliate marketing bottom line is by employing product recommendations. Almost every affiliate marketer worth his salt knows that this is a very effective method of promoting a certain product.

It all comes down to trust. If your customers and visitors trust you enough, then they will definitely trust your recommendations and buy whatever you recommend. Be very careful in using this approach, though. If you start promoting everything under the sun by recommendation it to your list your credibility will suffer. This is especially true when recommendations are hyped up when the value doesn't seem to be that great.

Always try to be honest in your reviews and don't hesitate to say if there is something you don't like about a particular product or service. This may seem like it will cost you profits in the short term, but it will actually build your credibility and your business long-term. Your subscribers and customers will be more inclined to trust your judgement, and will respond positively when you ask them to buy a certain product or service.

In addition, if your visitors really like what you are offering, they will be more than happy to learn what is good about the product, what is not so good, and how the product will benefit them. When you recommend a certain product, there are a few things to remember so that you can use it effectively and to your advantage. Speak with authority and you'll sound like the leading expert in your field.

Remember this simple truth: Price resistance crumbles when there is trust involved. If your visitors believe that you are an expert in your niche, and that you have there best interest at heart they will be more likely to order that product.

However the other side of the coin is this. If you don't trust the product or if you have any confidence in yourself that you can make the sale, they will resist following any of your product recommendations. They will rather go and follow someone else' recommendation and put money in the pocket of another affiliate.

But just how do you come to be this expert whose recommendations people gladly follow? By offering your customers not a product or a service but by offering them solutions to their problems. Offer proof that what you promote works as promised. Display testimonials and endorsements from other prominent experts in the same area of interest.

Try to avoid hype at all costs. It is better to sound low key and confident, than to scream and seem like you seek attention. Besides, you don't want your customers to think that you want to make a sale at all cost, do you?

It is best to appear cool and confident all the time. And remember this; prospects are not stupid. They actually consult other experts and may already know the things that you know. If you back up your claims with hard facts and data, they would gladly snap up products that you recommend, even products that may cost hundreds or thousands of dollars. But if you don't, they will quickly go and look at the offerings of your competitors. While recommending a product, it is also important that you give out promotional freebies. People may already be familiar with you offering freebies when promoting your own products. But very few people would do this in order to promote affiliate products.

One of the first things you should do before you recommend someone else products is this. Always test the product as well as the customer support for yourself. If it works for you then you can be confident that it will work for them as well. Don't promote something you haven't tried out yourself, because if something you promote turns out to be not so good your good name will go down with it.

People will never be able to trust your recommendations again. It takes a very long time to build trust and credibility but it can be destroyed in an instant. So always guard your credibility jealously, by being selective with the products you promote. If possible, only recommend affiliate products that you have 100% confidence in. Test the product support before you begin to ensure that the people you are referring it to would not be left high and dry when a problem suddenly arise.

Always study your affiliate market and see the strategies they use. Is there something that you can do better to improve your results and your bottom line? If you haven't used product recommendations before, hen you should start using them. It may just be he missing piece that will improve your profit margin.