| |
| |
|
Small Business Information |
|
Small Business Publicity -- Worth It?
You bet it's worth it. Publicity via news releases, along with building relationships with reporters and editors is really good for your small business. As one who is adamant about "it's not who you know, it's who knows you," news releases play a big part in that awareness. Plus getting publicity helps establish you as an expert in your specialty. Amazingly, much of the news we read in the newspaper on a daily basis started with a news release. That news could be about you. It's critical you have publicity activities and news releases as a part of the marketing plan for your small business. So where do you start? If you've never written a news release before, it can appear to be a daunting task. Relax and take a deep breath. All the information you need is at your fingertips. Just search for "write a press release" in any search engine and you'll get plenty of great resources to help you on your way. The bottom line is it can be done. But it takes consistent effort and action just like everything else that will make you successful in your business. Make sure you add public relations activities to your marketing plan as at least monthly tasks. And don't forget to sieze opportunities as they come up in your day-to-day business. Denise O'Berry helps small business owners take action to grow their business. Find out more at http://www.smallbusinessmatters.com
MORE RESOURCES: Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting |
|
|
|
RELATED ARTICLES
Pressure Washing Heavy Equipment One of the best ways to make money in the pressure washer business is to power wash heavy equipment. It is not necessarily easy work and you will get quite greasy but it is steady work and there is lots of it. Should I Franchise or Not? A reader of one of my online sessions asked should he franchise his business or not. He had set up a service business and was getting ready to expand and wanted to know if franchising was a good potential strategy for this. Franchisor; Ongoing Support and Ideas Ongoing support for a franchise system is omnipotent. A major part of any family relationship is communication. Sex Up Your Business Growth A top executive called up me late in the night. He was still awake at 3 o'clock. Reduce Stress, Increase Profits By Incorporating Strategic Systems In Your Small Business Success Whether you are an Entrepreneur or Business Professional there are many things you do each week that would benefit from a strategic system to help you be more effective, reduce errors and stress, help you enjoy your time at work and give you more time to have fun outside of work.Strategic systems are not static; they allow you to be flexible, creative, and spontaneous, and because they help you look at situations with a clear focus and a specific intention you can easily achieve your desired results. Starting a Mobile Auto Detailing Business; Dry Wash or Pressure Wash? Many experienced auto detailing professionals who have started out using a pressure washer rarely use Dry Wash n' Guard. Most would say this is a matter of preference more than anything else. What are the COSTS Associated with joining Leads Groups? When it comes to cost, how much can you afford or not afford?When it comes to cost, the first thing that comes to mind is money, the cost of membership. Although this may be a consideration, you should also look at the cost as part of the investment you need to make in order to improve the bottom-line. Community Relations Strategy for Small Business Does your company have a community relation strategy? Have you even considered it? It is essential to have policies in place. Having run a small business for years which eventually turned into a multi-state franchise system, I realized early on that a business who is part of the community it serves can survive the ups and downs of the business cycles, making it somewhat recession proof. Getting Behind in Your Work? You Need a Virtual Assistant! If you don't know what a Virtual Assistant (or VA) is, don't worry. I only came across the term myself about a year ago. Pressure Washing and Hospital Accounts Most pressure washing companies never look into some of the best niche markets. One, which you may not have thought about is Hospitals and if you run a pressure washing company it can mean good steady income. Sexual Harassment - Its just not on! Sexual Harassment is a disturbing part of employment life in the modern era and is unacceptable! From junior clerk to boardroom it continues on in its various guises from seemingly harmless fun to stalking.In most countries there is comprehensive legislation that clearly prohibits this form of behaviour and puts business and individuals on notice that sexual harassment will not be tolerated. Grab Your Consumers Attention in a Cluttered World of Marketing Communications A cluttered world of marketing communications diminishes the ordinary. The consumer can no longer be bother with the dull, trite and a boring hodgepodge of marketing communications that are pandered in front of them every day. Seven Common Mistakes Made By Small Business Owners Most new small businesses won't be in business this time next year. That's the cold hard facts. Top 10 Record Keeping Mistakes Business Owners Make (and How To Avoid Them) If you interviewed business owners of failed businesses, a majority will tell you that they didn't understand or feel comfortable dealing with the "book work". Your ability to understand and perform day to day accounting tasks in your small business is a critical success factor. 5 Small Business Management Questions to Help Choose Marketing Programs As small business managers, we juggle limited resources in a quest for success. To an extent, when we focus on success in one area we forego attention elsewhere. Be Prepared When Business Investors Look Beyond Your Business Plan You have spent considerable time pulling your business plan together, contacting potential business investors, making management presentations and pitching your business plan to prospective business investors. Now you finally have a serious investor who wants to conduct "due diligence" before investing real cash into your business. Survival Tips For Your Small Business No matter type of business you operate you've got to know how to keep your business alive during economic recessions. Anytime the cash flow in a business, large or small, starts to tighten up, the money management of that business has to be run as a "tight ship. The PR Commitment to Small Business We're birds of a feather, public relations and small business. Wonderfully compatible and a perfect fit. We Know Who THEY Are Am I the only one that does not have an "A" button on my computer? I have looked on the keyboard, monitor and hard drive I can not find that darn thing anywhere. Nobody will tell me where it is. 1-2-3 Steps To A Successful Joint Venture A successful joint venture marketing effort is the goal of many small businesses, and is a great way to increase market visibility and profits.Joint venture marketing is rising in popularity everyday, but it does take some skill, good planning and foresight to execute.
|
| home | site map | contact us |