Site Promotion Information |
Youve Got A New Website, But How Do You Get Folks to Look At It?
I took a look at a new Website recently in response to a request for a site review on one of my favorite forums. And, while the appearance was pleasing, there wasn't really much there. Too often, new folks to the Internet marketing world make this crucial mistake. They think that if they build a stay at home job website, customers will automaically show up and start buying stuff. When those customers don't materialize, the site owner often gives up and quits. In order for any stay at home jobsite to attract quality visitors, there are some things that need to be done. In this article, I will give you a small list of objectives, along with brief hints on how to go about meeting them. If you follow through, your site will advance in the search engine rankings, and before you know it the visitors will be showing up faster than you can count them. Search Engines Love Content Involve yourself in an ongoing process of collecting and/or producing articles for inclusion on your site. There are many sources of articles on the Internet. Some of them charge a small fee, while others are free. Look for articles that are relevant to the subject of your site, and add them. If these articles are rich with the keywords that you wish to target, so much the better. You can also write your own articles. This allows you to concentrate on the keywords that you wish to target, and establishes you as an expert in your field. By adding your resource box, with your URL, to the end of your articles and then submitting them to other sites and Ezines, you can generate additional traffic to your site. More about this later. Invite your visitors to submit articles to your site for publication. This helps to build visitor loyalty, because eveybody likes to see their name in print;) Search Engines Love Links. The second thing that you need to do is exchange links with other websites. Search Engines look to see how many links point to your site and use this information to gauge the importance of your site. The more links you have, the better, but look for links that add value for your visitors. Make sure that you link to quality sites that are somehow related to what your visitors are looking for. In this way, you will get traffic that is targeted to what you are trying to sell. This will increase your chances of making sales or signing up affiliates who have a good chance of being successful in your business. There are two basic types of links; reciprocal links and one way links. Reciprocal links occur when you trade links with another website. These are important because not only do they help in your rankings, they also generate traffic from the sites that you link to. One way links are a bit different. These are links that point people to your site, but do not point your visitors away from your site. As a result, they are more valuable. Not too many webmasters are willing to give away one way links, but there are a couple of good techniques that you can use to get them. 1. Write articles and offer them for publication. You will be pleasantly surprised by the number of sites and Ezines that are looking for quality articles to use for content. By placing your resource box at the end of the article, and including a link to your site, you can generate dozens, if not hundreds of one way links to your site. To find sites that accept articles, simply do a search for 'Free Website Content.' You will find several good sites. Also think about joining the Directory of Ezines. Many of the publications listed there accept articles, and some of them will even invite you to write for them on a regular basis. 2. Visit several forums and bulletin boards that deal with stay at home jobs. Especially, those that are directly related to your field of expertise. Many of these allow you to include your URL in your signature block. By participating in these forums, you will be able to create many more one way links to your site. Just make sure that you offer sound advice, and make relevant posts. If you don't, you could be considered a nuisance or worse, a spammer. The addition of content in the form of articles and links to your site should be an ongoing process. If you concentrate on these two things and continually add to your site, you will not only move up in the search engine rankings, but you will end up with a site that has great value to your visitors. Add to your site every day. Remember, you are in competition with a lot of other related websites, and chances are,they are already be doing this. About The Author (c)Nov 2004 by Robert Thompson Robert Thompson is retired from the United States Air Force. Since his retirement, he has operated several successful businesses. He is a proud Team Leader with SFI and operates http://www.stayathomejobs.net Stay at Home Jobs offers a wide variety of informative articles and features for the home business entrepreneur. Membership is free. For a free copy of the Stay at Home Jobs Newsletter, send a blank Email to News@badbobrst.par32.com
MORE RESOURCES: Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting |
RELATED ARTICLES
The Definitive Link Building Strategy If you've gone through all the hard work of a link building campaign, you expect to be rewarded with some impressive links. The reality is that many people are disappointed with the trickle of links and the trickle of traffic that their efforts produce. Web Site Promotion: 10 High Powered, Magical Ways To Make Your Web Site Profitable Are you interested in empowering your website so it will become more profitable?Are you interested in making more of your visitors to buy from you?Are you interested in generating more sales, with little efforts?If yes, then pay close attention buddy.I have good news for you. Why Directories Might Save Your Websites Life Many business owners and online marketing experts focus their efforts on search engine optimisation and ensuring high search engine placement for a website. Although search engines should play a crucial part in any online marketing campaign they are but one element to that equation. I Need Real Visitors, NOT Search Spiders! The answer to the first question is simple, the difference between spiders and visitors is dollars. Good old fashion sales, cha ching! ring the cash register. How To Ignite Your Sales If you own a website, you definitely want to improve visibility and get more traffic. There are a number of ways to do so like using search engine optimization, pay-per-click, submit to directories and more. 7 Innovative Ways To Advertise Your Web Site 1. Directory Linking Create a directory of web sites on a specific topic. Five Ways to Increase Your Website Conversion Rate Though it's wonderful to get all those hits to your e-commerce web site, hits don't mean much unless you convert them into sales. This is especially true if you are paying for, and not converting, clicks. The Power of Testimonials - Unleash the Marketing Prowess of Credibility Creating a sense of credibility for your product and website is very important and if you are successful at it then you will increase your sales by boosting the number of customers you receive. If people do not believe in your product then you can forget them ever purchasing from you because who buys products they don't believe actually work? Now that you know you need to give yourself credibility, you need to think of ways to go about doing that. Make Sure The World Sees Your Website You have spent hours creating a HTML masterpiece, you have posted it to your web host and showed your friends and family your work of art. As much as your friends and family love your new website your site will not be pulling in any profits for you unless the rest of the internet world knows it even exists. About Testimonials and Customer Focused Sites Think about it, when you browse any web site, you are basically trying to see what's in it for you, whether it be information, news, products or services. All you want is to find, read or collect information that will ultimately do something for you. Has Your Business Hit a Wall? What to Do When Business Slows Down! I doubt that anyone reading this article hasn't at one time or another found his or her business dropping off significantly. For some unknown reason, and without any warning, everything seems to stop. 10 Ways To Extend The Reach Of Your Site Successful websites extend their reach far and wide! Theybuild links, connections, partnerships, or use whatever meansthey can to extend the reach of their sites. By extending their reach, these websites create greater exposure,bringing in more targeted traffic, leads and sales. How To Turn Your Clients Into Raving Fans So, you don't have a multi-million dollar advertising campaign? You don't have a staff of hundreds, venture capital backing or someone from Star Trek as your spokesperson? Then perhaps it's time to look into one of the advantages that you do have over these e-commerce giants.. Website Promotion: 10 Nitty-Gritty Tactics To Increase Your Orders If you master these nitty-gritty website promotiontactics, you'll be able to increase orders at yourwebsite:1. Express the same views as your target audience. Test Your Website Marketing Knowledge Here are 5 questions to flex your mental muscle to. The answers and explanations are at the end - no cheating now!RULES:There are no trick questions. 7 Ways to Promote Your Website Locally Now that you've built your new website you cansit back and let it do all the work, right? Well no. Unlike in "Field ofDreams" if you build it, they won't necessarily come, at least not until youask them to! That's where web site promotion comes in. Donuts Anyone? When we ran the contest back in 1998 we had a idea there would be a few visitors but we got a big surprise. We had up to 1000 people per hour from the local area sitting on the web site waiting for the cop to come in the drive thru. Selling To Everyone Means You Sell to No One 1. Selling To Everyone Means You Sell to No OneIf you do not target your offer, it will confuse your customers. Create a Google Sitemap for Your Web Site Google Sitemaps is a simple and fast way for your site tobe constantly indexed and updated by Google.This article will discuss the benefits of implementing thisnew technology, who should use it, how it works and how tocreate a Google Sitemap for your web site. 5 Effective Ways to Promote Your Website For Free Online 1. Generate Targeted Traffic from Online Discussion Forums. |
home | site map | contact us |