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SEO #2: On-page Optimization Yesterday you should have read the first course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #2 and study on-page optimization. How Do I Improve My Web Site Conversion Rate? Part 3 Question 1How do keywords effect your conversion rate in terms of SEO/SEM (search engine optimization/marketing)?Keywords are important for two reasons.Firstly by using the keywords which relate to your reader you get listed by search engines accordingly meaning that people can find you. Why SEO (as we know it) is Doomed to Failure and How You Can Avoid the Trap Search Engine Optimization (SEO) has become one of the biggest internet buzz-words recently. Everyone is talking about it. SEO Tips for Google Getting a high ranking on Google is a big achievement. There are many factors that go into pulling a high page rank. 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