| |
| |
|
Sales Information |
|
How Many Ways Do You Have To Justify Your Price?
If you were selling a mansion, and you were selling it for 25 cents, some wiseacre would inevitably respond, "It costs too much." When that happens, are you prepared? As an excercise, make a list of 20 "reasons why" your services are worth your fees. Why is life better with your offer? Have you done extensive research or development?How many years of experience do you and your team bring to the table?What would happen if they DON'T take you up on your offer? (What would they "lose"?) What are things "You Get" by purchasing from us? How are your clients protected when they purchase from you? (Do you have a guarantee?) What are the bonuses you include? How long do you support the sale? Do you include "extras" that your competitors don't include? Make up an extensive list, on paper, or into a tape recorder. Brainstorm with your salespeople, your staff, your best customers, and your vendors to make this list complete. Then, next time, when your prospect says, "It costs too much," you will be prepared to handle those price concerns smoothly. When you can justify your price attractively, everybody wins. You get the sale, and your client benefits from your offering. Are you with me on this? Joe Nicassio designs marketing campaigns, and coaches entrepreneurs to improve their bottom-line profits. To get your free CD "Joe Nicassio Reveals Marketing Philosophies And Secrets That Advertiser Don't Want You To Know" Send your snail mail address to FreeCD@RapidResultsMarketing.com
MORE RESOURCES: Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting |
|
|
|
RELATED ARTICLES
It Isnt A Sale Until Youre Paid Back in the days when I sold for CTV and CBC Television I had a manager that once said " It isn't a sale until you're paid." Most salespeople absolutely HATE calling their customers to ask for payment as they feel like the GOOD GUY and BAD GUY rolled into one!Hey - we have all been there. Voice Mail That Sells As a business owner, I receive my share of sales calls in a given month. More often than not, I'm away from my desk or out of the office which means I end up listening to the messages instead of speaking directly with the sales person. Overcoming the Fear of Selling For many of you the Fear of Selling is a huge challenge and obstacle for you from day to day. The first thing you need to do is find out exactly what it is you're afraid of. How Improve Conversion Rates Do you know your conversion rates? Conversion rate is the number of visitors to your site that take the desired action against the total number of visitors in a particular period or time. Research has shown that 60% of websites do not know their conversion rates. Five Deadly Sales Letter Mistakes To be effective your sales letter must be opened, read, believed and acted upon. In order to do this it must attract attention, warm the interest of the reader, create a desire for your product or service and cause your prospect to take positive action. Finding a Used Mannequin Many stores on a budget choose to buy a used mannequin. Used mannequins are a good deal for several reasons. Breaking the Ice and Winning Over the Client Wherever you turn these days you'll find articles covering every business strategy and tactic available to man from how to make a great presentation to strategies for success all the way to negotiations and prospecting and getting a client to commit. But hardly anyone touches on the subject of breaking the ice with a new client and winning them over. 5+5 = Your Dream JOHN DI LEMME ON "5 + 5 = Your Dream" I know your thinking.. Are You REALLY Listening? Being a good listener requires more than just keeping quiet while the other person is talking. Do you hear everything that is being said? Do you understand it completely?Here are some tips on how to become a more effective listener:FOCUS in on the basic message. Connecting with Customers I just got off the phone with a friend of mine. Business is up he said, but he didn't know why. Miracles are Your Responsibility! John Di Lemme on "Miracles are your responsibility"Miracles are your responsibility! What does that mean?Simple.. How To Bully Your Prospects Into Buying Your Product or Service Selling is a tough job, and sometimes you may need to appear tough in order to get the sale.As a salesperson (whether in person or in print) you don't have to appear to the customer as being needy of the sale. Revenue Growth Through Alliances Any company in today's global economy must eventually face the issue that if it is not growing, it will be expiring. For most companies, mergers and acquisitions are too risky to be a revenue growth option. Obtaining Self-Confidence A reader recently asked me the following: "I enjoyed the information you provided on your website, however you never mentioned how important Self-Confidence is in a sale. I have been told that I am an excellent sales person, however I lack the self-confidence to close the sale. Selling - Trade Shows Vs. Regular Sales Calls Remember those school exercises that started "Compare and contrast.. The Trusted Advisor Relationship: What Is It, and What Should It Be? For the past months, maybe a year, I've been hearing sales groups talk about the need to become Trusted Advisors (I'll call them TAs). I suspect that the problems cropping up in the sales arena these days - the increased length of the sales cycle, the increased levels of competition - are leading sales management to base their initiatives on being of true service to prospects, as a way to seem different from the competition. How To Make The Most Out of a Business Networking Event You're not alone. Most people are uncomfortable walking into a roomful of strangers. Ten FAST Ways to Sell Your Products Always give a reason for the sale for credibility. 1. Take the Contract with You I learned something very interesting this week. Thankfully, what I learned was really at no one's expense. An Ideal Selling Situation The largest sale that I ever closed was negotiated over hot dogs and a soft drink at a refreshment stand, just off the exhibit floor, at a Superintendent of School Convention in Atlantic City, New Jersey. I met an educator who was interested in the summer study abroad programs that I was selling at the show.
|
| home | site map | contact us |