PPC & Advertising Information |
Adsense-ble, Or The Art Of Promoting, Without Promoting
Hey, wait a minute. You can't have popups on the page. Ok, no problem. Moreover, you can't tell anyone you have an ad from Google on the page. You can't write about it, point to it or tell someone to click on it Also, remember that you are not allowed to make a traffic pulling page, with no other way to leave it beside the ad. You must have more links on the page (now what, will anyone notice it?). So how can you help up your click conversion rates? 1.Placement. Do not hide your ad. Put the ad to the left or somewhere near the top to ensure that anyone will see it without any scrolling. 2.Colors. There are several schools, each one pulling their way. One way is to contrast the ad as much as possible (but still possible to read it). The second one is to blend in the ad with your site as much as possible. Click conversion rates People say that a click through of 5-10% is very good, while others are happy with 3-5%. I have pages reaching 30% click through and they have several product and affiliate links, plus sales copy for products. How to get that high click throughs? My secret weapon is trying to make my WebPages as likable as possible for Google. I have found that better ranking on your search term (for a page) in Google, increases the click through. Not because you get some secret bonus or extra points (according to those who know, are there no connection between the Google search engine and adsense). However, I believe that if the Google search engine ranks you high, then you have created a webpage that Google understands very well. Therefore, when the adsense ad is placed and Google scan your page to determine the content of the ads to show, it also will find the page clear and understandable, and as a result choose very targeted ads. All of this boils down to using the page tags, content, headers and similar to focus on a very narrow search term. People coming in after finding the web page in the search engine (and having read the title and description), actually find exactly what they where looking for. In addition, the ads showing are exactly in the area they where looking and will pull a higher click rate, then ads showing for someone looking after arriving from a false or misleading link. Kenth "The Designer" Nasstrom is the founder of The Designed Software Series. His software can be found at http://www.kndata.com and he also owns http://www.free-newslettertemplates.com as well as http://www.costa-rican-information.com
MORE RESOURCES: Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting |
RELATED ARTICLES
Google AdWords: Like Playing The Lottery A "dollar and a dream," is all you need said the television commercial. The lure of the Lottery is a seductive one: plunk down a dollar and you might become a millionaire for life. Price Your ClickBank Products for Maximum Profit Choosing the right price for your digital products is one of the most critical, yet difficult, aspects of your business strategy.Most merchants understand that over-valuing a product kills sales. Increase SEO Sales by Teaching Clients about SEO Truths In private consultations with some Search Engine Optimizers I am always amazed at how many people feel it's necessary to hype things up in order to sell their search engine placement services.Selling hype or setting unrealistic expectations is one of the LEAST intelligent things you can do to build long term client relationships. A Smart Trick for Attracting Higher Paying AdSense Ads There are no guarantees in life, so I don't guarantee that following these tips will bring you more money every time. However, I do guarantee that they will greatly increase your chances of pulling more of the top-paying AdSense ads to your site than if you don't follow these suggestions. 10 Inside Secrets to Google Adwords - Part 1 Let's face it.. Pay Per Click: Whats It All About? No doubt you've heard the phrase "pay per click" before. This refers to any type of advertising where you only pay per click-through. Disguise Your ClickBank Affiliate Links Using Status-bar Faking Many surfers are savvy enough to identify ClickBank affiliate links, simply by glancing at their browser's status-bar before clicking. The status-bar reveals the familiar ClickBank hoplink URL, which frequently alerts the surfer that an affiliate referral is about to take place. Is Pay Per Click your Best Marketing Bet? You may already have heard of this method to get people to your web site. From my point of view and experience it turns out to be expensive and you have to write the ads yourself, pay for them, and change and maintain them to be the correct ones to work and be the right price in competition with many others. Google Adwords: Here is Why It Can Explode Your Business! The beauty of Google Adwords set up is its simplicity. Google programmers seem to be a close follower of the maxim taught by Edward Debono when it comes to simplicity. How to Increase Your Adsense Revenue If you're a webmaster, you've probably heard about Google's Adsense. Perhaps you're even earning from it already. Adsense Tricks to Explode Your Profits Lots of people say to make your ads blend in. However, some people are having a lot of success by making their links stand out. Pay Per Click Advertising For Home Business Owners The biggest stumbling block for most home business owners is marketing their business. Most will start at free to post FFA pages and safelists. MSN PPC Advertising Behavioral and Demographic Targeting: Killer App. or Achilles Heel? Examining the failures of the web content design of many enormous consumer corporations.When you think of the world's most successful businesses, what names come to mind? Most likely, consumer-oriented giants such as Coca-Cola, McDonald's, Sheraton, Disney, IBM, General Electric, and IBM. We Are Right In The Middle Of A Pay Per Click Baby Boom No, this baby boom will certainly not swamp the Social Security system (sort of a bad joke for those that live in the UnitedStates, but many other countries.. Pay Per Click Advertising and Article Marketing Compared At first glance, Pay Per Click advertising seems to be the fastest way to send targeted website traffic to your websites online. You choose some keywords and add your website's url and you are done. Surefire Google Adwords Formula Success with Google Adwords isn't quite as easy as some would have you believe. Still just about anyone who is persistent can succeed if they'll but implement a consistent testing program. 5 Top Tips for Maximizing Your Adsense Profits 1:The ideal Google AdSense page should have great content about a very specific topic. Take pains to be very clear about what the topic is, and carefully choose the keyword (or key phrase) describing the topic. Preliminary Survival Steps for Adwords Success What I find is a lot of marketers do have a great set of keywords, they have a great product to promote (whether it's their own or someone elses), BUT, they go and ruin it all by structuring their campaign all wrong.What I mean by structure is the preliminary stages you should go through to set up targeted ad groups that work WITH the ad. Discover the Art of the Pay-per-Click Start (Round 1 of 2) Setting up a pay-per-click campaign is simple, right? Practically all paid search engines especially the top-tiered ones like Google Adwords and Overture provide extensive training materials. It is advertised that in less than three hours, you can select your keywords, write your ads and have a campaign either submitted for an editorial review at Overture or active on Google. Determining Keywords Determining keywords is a critical step in web design. If your website and meta tags do not contain related keywords, web surfers will be unable to find your website when they conduct searches. |
home | site map | contact us |