|
|
|
| |||||
| |||||
|
Internet Marketing Information |
|
|||
|
Do Your Words Need Protection?
Recently, attending a local event, I found myself chatting with a young woman I'll call Pearl. When she learned I was a writer she asked, "I wrote some poems when I was younger and I would like to copyright them. What should I do?" "You always own the copyright to your work," I explained. "Technically, you can sue someone who copies your work, even if you haven't registered the copyright. The problem is proving it's your work. "The real question," I added, "is whether these poems have market value. Unless you can sell them for money, or you need these poems for a portfolio, you may not have a serious concern." Web guru Tom Antion once said the web is a place to share our ideas, not be overly concerned with protecting them. Someone "borrowed" your ebook? Well, if you've done it right, each page has links to your site, so they may be doing you a favor. When I write articles for my ezine and website, I want them circulated widely -- with my name, URL and resource box. These articles are written to bring visitors to my websites. However, when I write for a print resource, or when a paying site uses my work, I want to get paid -- and I don't want to be copied. Bottom Line: When your writing is integrated into your business strategy, you design the level of protection that best fits your long-term goals. Then, and only then, you ask, "How do I get there?" About The Author Cathy Goodwin, Ph.D., is an author, speaker and career/business consultant, helping midlife professionals take their First step to a Second Career. http://www.cathygoodwin.com. "Ten secrets of mastering a major life change" mailto:subscribe@cathygoodwin.com Contact: cathy@cathygoodwin.com 505-534-4294
MORE RESOURCES: Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting |
|
|
|
RELATED ARTICLES
8 Benefits Of Helping An Online Business Newbie Do your remember when you first ventured out in the online business world? You probably had questions and problems along the way. Wouldn't it have been easier if you had help? When a newbie asks for your advice, educate them; answer their questions and help them solve their online business problems. The Niche Website Naming Secret Today I was optimizing a couple new websites for search engines. I went through my list of optimization techniques. Begin An Internet Empire! Well, I'd first like to talk about what exactly has inspired you to read this article. Was it just look that you've stumbled across it or was it because it was free or was it because you wanted a free and ultimately invaluable resource on starting your own Internet business. The Facts You Should Know About Internet Marketing I wakeup this morning and see my lovely wife. She was sleeping and looking like angel. Niche Marketing and Finding Your Way to Profits If you haven't heard the word 'niche' being batted around by Internet Marketers then you haven't been listening. Finding a niche has become the antidote to competing in overly saturated online markets. Learn Judo and Beat the Summer Traffic Blues Did it seem like as the Fourth of July fireworks went up, your traffic went down? Or perhaps you are dreading your visitors taking a vacation and leaving your site home alone this summer? If this is you, then I advise taking some time out to learn a bit of Judo.Judo and the art of website managementJudo? What on earth is the connection between seasonal traffic problems and Judo? Well let me explain a little about Judo and it might start to make more sense. 10 Mind Blowing Ways To Increase Your Sales 1. Show your prospects how much enthusiasm you have for your product and business. How To Increase Your Profits By 40% Or More With No Extra Work! Before I expand on the above heading, I do have a slight confession to make - you will have to do 'some' work for this process to work but I promise it really isn't much and the long-term benefits can be absolutely incredible :-)The process that I want to discuss in this article is 'upselling'. Upselling may be a method of marketing that you already use in your own online business but if not, I am sure you are familiar with the process. Book Yourself Solid Tip: Cash In On The Brilliant, Creative And Quirky You! What do Donald Trump, Oprah Winfrey and Robin Williams have in common? These successful icons never present a watered down version of themselves to the world. So why then do most professionals play it safe and hide their creativity, quirkiness, spirit, spark and passion?If you are presenting a "diluted" version of yourself to the world, you are literally suffocating your business. Implementing an SMS Marketing Campaign SMS Marketing can be used to acquire customers, strengthen existing customer and prospect relationships and provide a service to your customers.The golden rule "Keep It Simple Stupid" (KISS principle) applies to SMS marketing. Make Internet Marketing Work for You Via RSS RSS marketing is a tool used by many on the Internet to deliver advertisements, emails, customer support responses, ezines to clients and potential clients without the concern of Spam filters hindering the receipt of the email. Spam filters have created serious problems for companies marketing through email and almost 65% of the emails you send are not even opened by the recipient. The 9 WORST Internet Marketing Mistakes Have you ever wondered how can you possibly figure out how to market your Internet business when you're bombarded with so much conflicting information? Lots of "how to" advice applies to many online businesses.But avoiding common marketing mistakes will work for EVERY business. Sex and the Gods of Internet Marketing Whenever I mention my occupation to a non-wired person, it seems to generate the same response:"Isn't there an awful lot of porn on the net?"The question floats toward me like a smoke ring and forms a halo around my face, framing me as a pornographer, nymphomaniac, and all-round corrupter of innocence.I expect that from my mother, but it's not the public image I strive to cultivate. 6 Ways to Guarantee Your Website Will Fail (and how to fix them) 1. Your website is an electronic brochure2. Niche Marketing - How to Find Your Perfect Niche Market If you don't find a niche market for the product or serviceyou offer, you will have a difficult time being successful.Most newcomers who wish to do business on the Internetoften market to everyone they can find with the expectationthat everyone will do business with them. Increase Sales: The Secret To Using Offline Advertising To Magnify Your Online Sales Since the internet happened, and everybody went for the gold rush, most people have simply forgotten offline marketing.The irony of it is that now that online marketing doesn't work so well anymore, you may have to go back offline, in order tosucceed in online marketing. Find Your Niche - The Internet Marketers Goldmine If you haven't heard the word 'niche' being batted around by Internet Marketers then you haven't been listening. Finding a niche has become the antidote to competing in overly saturated online markets. Milk Your Winners, Drop Your Losers In my previous article How To Be 100% Sure That Your New Product Is A Winner We have discussed dropping losers.I hope I have given you the message strongly enough. 10 Ways to Exceed Your Clients Expectations Every Time! The following tips are just a few of the things I do as examples of setting my service apart from the crowd. In general, the weakest areas in the Internet Marketing and Web Development business, are "Customer Communications" and "Customer Service. Become an Affiliate Later Rather Than Sooner I attended a presentation a couple of weeks ago given by Internet marketer, Michael Green. Michael runs the 'How To Corp' and has created numerous information products covering a wide range of topics.
|
| home | site map | contact us |